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成為賈伯斯:天才巨星的挫敗與孕成
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Fundamentals of Investments: Valuation and Management (9版)

Fundamentals

沒有庫存
訂購需時10-14天
9781260570335
Bradford D. Jordan,Thomas W. Miller Jr. ,Steven D. Dolvin
華泰文化
2020年6月05日
453.00  元
HK$ 453  






ISBN:9781260570335
  • 叢書系列:投資學
  • 規格:平裝 / 712頁 / 21.6 x 27.5 x 2.2 cm / 普通級 / 全彩印刷 / 9版
  • 出版地:台灣
    投資學


  • 專業/教科書/政府出版品 > 財經類 > 財務金融 > 金融市場











      Fundamentals of Investments is aimed at the introductory investments class with students who have relatively little familiarity with investments. The text is written in a relaxed, informal style that engages the student and treats him or her as an active participant rather than a passive information absorber. Fundamentals appeals to intuition and basic principles whenever possible because the authors found that this approach effectively promotes understanding. The text also makes extensive use of examples, drawing on material from the world around us and using familiar companies wherever appropriate. Throughout, the text strikes a balance by introducing and covering the essentials while leaving some of the details to follow-up courses. Topics are organized in a way that would make them easy to apply-whether to a portfolio simulation or to real life-and support these topics with hands-on activities. This ninth edition provides a terrific framework and introduction for students looking to pursue a career in investments-particularly for those interested in eventually holding the CFA charter.


     





    PART I: INTRODUCTION

    Ch 1 A Brief History of Risk and Return

    Ch 2 The Investment Process

    Ch 3 Overview of Security Tips

    Ch 4 Mutual Funds and Other Investment Companies



    PART II: STOCK MARKETS

    Ch 5 The Stock Market

    Ch 6 Common Stock Valuation

    Ch 7 Stock Price Behavior and Market Efficiency

    Ch 8 Behavioral Finance and the Psychology of Investing



    PART III: INTEREST RATES AND BOND VALUATION

    Ch 9 Interest Rates

    Ch10 Bond Prices and Yields



    PART IV: Portfolio Management

    Ch11 Diversification and Risky Asset Allocation

    Ch12 Return, Risk, and the Security Market Line

    Ch13 Performance Evaluation and Risk Management

    PART V: Futures and Options

    Ch14 Futures Contracts

    Ch15 Stock Options

    Ch16 Option Valuation



    PART VI: Topics in Investments

    Ch17 Alternative Investments

    Ch18 Corporate and Government Bonds

    Ch19 Projecting Cash Flow and Earnings

    Ch20 Global Economic Activity and Industry Analysis

    Ch21 Mortgage-Backed Securities (Online Chapter)




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