- 定價93.00元
-
8
折優惠:HK$74.4
|
|
Essentials of Management Information Systems (GE) 12/e
|
|
沒有庫存 訂購需時10-14天
|
|
|
|
|
|
9781292153773 | |
|
|
|
Jane Laudon | |
|
|
|
華泰文化 | |
|
|
|
2016年6月08日
| |
|
|
|
427.00 元
| |
|
|
|
HK$ 405.65
|
|
|
|
|
| |
|
|
|
|
|
|
詳 細 資 料
|
ISBN:9781292153773叢書系列:管理資訊系統規格:平裝 / 528頁 / 普通級 管理資訊系統
|
|
分 類
|
[ 尚未分類 ] |
同 類 書 推 薦
|
|
|
內 容 簡 介
|
Essentials of MIS takes an in-depth look at how todays businesses use information technologies and systems to achieve corporate objectives. Current real-world business cases illustrate how companies have identified and ultimately solved key business challenges using information systems and technologies. Through the use of Essentials of MIS, students will be able to participate in, and even lead, management discussions of information systems for a firm.
Part of a complete learning package that includes the core text and extensive supplemental online materials, the core book consists of twelve chapters with hands-on projects (including video case studies and instructional video packages) covering the most essential topics in MIS. The Twelfth Edition continues to be authoritative, but is now more customizable, flexible, and geared to meeting the needs of different instructors, with many of its learning tools now available in digital form.
?
|
|
目 錄
|
PART I: INFORMATION SYSTEMS IN THE DIGITAL AGE
Ch 1 Business Information Systems in Your Career
Ch 2 Global E-Business and Collaboration
Ch 3 Achieving Competitive Advantage with Information Systems
Ch 4 Ethical and Social Issues in Information Systems
PART II: INFORMATION TECHNOLOGY INFRASTRUCTURE
Ch 5 IT Infrastructure: Hardware and Software
Ch 6 Foundations of Business Intelligence: Databases and Information Management
Ch 7 Telecommunications, the Internet, and Wireless Technology
Ch 8 Securing Information Systems
PART III: KEY SYSTEM APPLICATIONS FOR THE DIGITAL AGE
Ch 9 Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
Ch10 E-Commerce: Digital Markets, Digital Goods
Ch11 Improving Decision Making and Managing Knowledge
PART IV: BUILDING AND MANAGING SYSTEMS
Ch12 Building Information Systems and Managing Projects
?
|
|
|
書 評
|
|
|
|
|