1.Lind/Marchal/Wathen is a perennial market best seller due to its comprehensive coverage of statistical concepts and methods delivered in a student friendly, step-by-step format.
2.The text presents concepts clearly and succinctly with a conversational writing style and illustrates concepts through the liberal use of business-focused examples that are relevant to the current world of a college student. Known as a “student’s text,” Lind’s supporting pedagogy includes self reviews, cumulative exercises, and coverage of software applications including Excel, Minitab, and MegaStat for Excel.
3.The new 15th edition puts more emphasis on the interpretation of data and results and supports Lind’s student-centric, step-by-step approach with McGraw-Hill’s industry leading online assessment resource Connect Business Statistics.
作者簡介
Douglas A. Lind
現職：Coastal Carolina University
William G. Marchal
現職：The University of Toledo College of Business Administration
Samuel A. Wathen
現職：Coastal Carolina University
目 錄
Ch 1 What Is Statistics？
Ch 2 Describing Data: Frequency Tables, Frequency Distributions, and Graphic Presentation
Ch 3 Describing Data: Numerical Measures
Ch 4 Describing Data: Displaying and Exploring Data
Ch 5 A Survey of Probability Concepts
Ch 6 Discrete Probability Distributions
Ch 7 Continuous Probability Distributions
Ch 8 Sampling Methods and the Central Limit Theorem
Ch 9 Estimation and Confidence Intervals
Ch10 One-Sample Tests of Hypothesis
Ch11 Two-Sample Tests of Hypothesis
Ch12 Analysis of Variance
Ch13 Correlation and Linear Regression
Ch14 Multiple Regression Analysis
Ch15 Index Numbers
Ch16 Time Series and Forecasting
Ch17 Nonparametric Methods: Goodness-of-Fit-Tests
Ch18 Nonparametric Methods: Analysis of Ranked Data
Ch19 Statistical Quality Control and Quality Management
Ch20 An Introduction to Decision Theory (Web)
