- 定價227.00元
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8
折優惠：HK$181.6
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Strategic International Management 5/e
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沒有庫存
訂購需時10-14天
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9780538452960 | |
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Cullen | |
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華泰文化 | |
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2010年5月28日
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413.00 元
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HK$ 392.35
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詳
細
資
料
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* 叢書系列：國際企業管理
* 規格：平裝 / 744頁 / 普級 / 單色印刷 / 初版
* 出版地：台灣
國際企業管理
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書
推
薦
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內
容
簡
介
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．STRATEGIC INTERNATIONAL MANAGEMENT, 5e, International Edition remains the first international management text that uses a strategic perspective as a unifying theme to explore the global economy and the impact of managerial decisions.
．STRATEGIC INTERNATIONAL MANAGEMENT, 5e, International Edition features updated figures and tables with data from GLOBE: The Global Leadership and Organizational Behavior Effectiveness Research Program, the World Values Survey, the International Social Survey Program, the World Bank’s World Trade Report, the United Nations Conference on Trade and Development, and the United Nation’s World Investment Report.
．STRATEGIC INTERNATIONAL MANAGEMENT, 5e, International Edition features topics related to the global economic crisis, including the world banking crisis and the US economic bailout, and also provides enhanced coverage on transnational strategy concepts, Porter’s five forces, copyright infringement, FDI, sustainability, social responsibility, and regional and global integration.
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