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International Management: Culture, Strategy, and Behavior(12版)
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沒有庫存 訂購需時10-14天
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9781266097904 | |
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Jonathan P. Doh,Fred Luthans,Ajai S. Gaur | |
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華泰文化 | |
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2023年7月03日
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560.00 元
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HK$ 560
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詳 細 資 料
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ISBN:9781266097904叢書系列:國際企業管理規格:平裝 / 619頁 / 21 x 27.7 x 2 cm / 普通級 / 雙色印刷 / 12版出版地:台灣 國際企業管理
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分 類
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專業/教科書/政府出版品 > 管理類 > 企業管理 > 企業管理概論 |
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內 容 簡 介
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The 12th edition of International Management: Culture, Strategy, and Behavior takes a user-friendly, well-balanced approach in covering all the critical dimensions and the interdependencies between them. This edition covers environment and OB/HRM over three chapters each, along with Culture and Strategy getting their own four chapters. The text also emphasizes a balance of research and application. The 12th edition has been updated to reflect how the COVID-19 pandemic has challenged the fundamental assumptions about how international business is conducted. The authors also incorporated coverage of emerging markets that are facing a high level of stress and how the development of new technology, such as artificial intelligence and robotics, will result in fundamental changes to the global job market.
This edition also marks the addition of a new author, Ajai Gaur, a Professor of Strategy and International Business at Rutgers University. Ajai brings subject expertise in global business strategy, emerging markets, institutions, and a range of other topics. He also has deep ties and links to East and South Asia and helps to further "globalize" the book.
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目 錄
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PART I: ENVIRONMENTAL FOUNDATION
Ch 1 Globalization and International Linkages
Ch 2 The Political, Legal, and Technological Environment
Ch 3 Ethics, Social Responsibility, and Sustainability
PART II: THE ROLE OF CULTURE
Ch 4 The Meanings and Dimensions of Culture
Ch 5 Managing Across Cultures
Ch 6 Organizational Cultures and Diversity
Ch 7 Cross-Cultural Communication and Negotiation
PART III: INTERNATIONAL STRATEGIC MANAGEMENT
Ch 8 Strategy Formulation and Implementation
Ch 9 Entry Strategies and Organizational Structures
Ch10 Managing Political Risk, Government Relations, and Alliances
Ch11 Management Decision and Control
PART IV: ORGANZIATIONAL BEHAVIOR AND HUMAN RESOURCE MANAGEMENT
Ch12 Motivation Across Cultures
Ch13 Leadership Across Cultures
Ch14 Human Resource Selection and Development Across Cultures
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書 評
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