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Principles of Economics, A Streamlined Approach(4版)

Principles

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訂購需時10-14天
9781260597981
Robert H. Frank,Kate Antonovics,Ori Heffetz ,Ben S. Bernanke
華泰文化
2021年7月15日
417.00  元
HK$ 417  






ISBN:9781260597981
  • 叢書系列:經濟學原理
  • 規格:平裝 / 612頁 / 21.5 x 27.5 x 2.1 cm / 普通級 / 全彩印刷 / 4版
  • 出版地:台灣
    經濟學原理


  • 專業/教科書/政府出版品 > 財經類 > 經濟 > 經濟學原理











      Frank et. al. focuses on core principles to produce economic naturalists through active learning. By eliminating overwhelming detail, students are able to gain a deeper understanding of economics, especially in online and flipped classrooms. Focused on helping students become “economic naturalists,” people who employ basic economic principles to understand and explain the world around them. COVID-19 pandemic content, analysis, and examples further engage students.


     





    PART I: INTRODUCTION

    Ch 1 Thinking Like an Economist

    Ch 2 Supply and Demand



    PART II: COMPETITION AND THE INVISIBLE HAND

    Ch 3 Demand and Elasticity

    Ch 4 Perfectly Competitive Supply

    Ch 5 Efficiency, Exchange, and the Invisible Hand in Action



    PART III: MARKET IMPERFECTIONS

    Ch 6 Monopoly, Oligopoly, and Monopolistic Competition

    Ch 7 Games and Strategic Behavior

    Ch 8 An Introduction to Behavioral Economics

    Ch 9 Externalities and Property Rights



    PART IV: ECONOMICS OF PUBLIC POLICY

    Ch10 Using Economics to Make Better Policy Choices



    PART V: INTERNATIONAL TRADE

    Ch11 International Trade and Trade Policy



    PART VI: MACROECONOMICS: ISSUES AND DATA

    Ch12 Macroeconomics: The Bird’s-eye View of the Economy

    Ch13 Measuring Economic Activity: GDP, Unemployment, and Inflation



    PART VII: THE ECONOMY IN THE LONG RUN

    Ch14 Economic Growth, Productivity, and Living Standards

    Ch15 The Labor Market: Workers, Wages, and Unemployment

    Ch16 Saving and Capital Formation

    Ch17 Money, the Federal Reserve, and Global Financial Markets



    PART VIII: THE ECONOMY IN THE SHORT RUN

    Ch18 Short-Term Economic Fluctuations and Fiscal Policy

    Ch19 Stabilizing the Economy: The Role of the Fed

    Ch20 Aggregate Demand, Aggregate Supply, and Inflation



    PART IX: THE INTERNATIONAL ECONOMY

    Ch21 Exchange Rates and the Open Economy




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